FAQs – Taylored Marketing Services

Q: What types of marketing services do you offer?
A: I deliver tailored community marketing solutions including SEO, content creation, social media management, and community-led marketing strategies designed to help small businesses in Australia grow effectively.

Q: What is ‘Community Marketing’ and how can it help my small business?
A: Community marketing is a marketing principle which aims to better engage existing customers, boosting their loyalty to your business, and helping to build your reputation. Community marketing is a cost-effective marketing solution for small businesses, and its results are well established. Building a community is also one way that small businesses can set themselves apart from competitors, particularly larger ones who often aren’t able to foster a sense of community in the same way.

Q: Can you provide an assessment of my business before we begin working together?
A: Absolutely, I offer a free, no-obligation marketing proposal tailored to your business based on your existing assets and further business information you provide. There is no cost to this, and this assessment is yours to keep.

Q: Do you work with sole traders or only businesses with several employees?
A: We specialise in working with small businesses and sole traders, offering personalised community marketing strategies that suit your unique needs and budget. This means one-man bands through to small businesses looking to grow.

Q: How do you tailor marketing strategies to my business?
A: Good, impactful marketing doesn’t have to cost the earth. I take the time to understand your business goals, target audience, and industry challenges, before developing a tailored marketing plan that maximises impact while keeping costs down.

Q: Are you available for face-to-face meetings?
A: Yes, as a sole trader, I am open to meeting potential clients in person within reasonable travel distances. Introductory calls can also easily be scheduled to discuss your needs before any in-person meeting.

Q: What is the process for getting started with your services?
A: Typically, I begin with an introductory call to understand your business and marketing goals. From there, we discuss a tailored plan and pricing before moving forward with implementation.

Q: Do you offer ongoing marketing support or just one-off projects?
A: I provide both ongoing marketing support and one-off project services depending on what suits your business best.

Q: How do you measure the success of your marketing efforts?
A: Success is measured through relevant KPIs such as website traffic, search engine rankings, social media engagement, lead generation, and ultimately business growth.

Q: Can you help with both digital and offline marketing?
A: I have experience of creating marketing content both online and offline. Offline assistance I can support with includes marketing leaflets, posters, noticeboards, signs and any collateral needed for events.

Q: What areas of Australia do you serve?
A: While based in Queensland, I am happy to work with small businesses across Australia and accommodate meetings either in person (where feasible) or via phone/video calls.

Q: How do I schedule an introductory call or meeting?
A: You can contact me directly via email or phone to arrange a convenient time for an introductory call or an in-person meeting.

Q: Are your marketing strategies compliant with Australian advertising regulations?
A: Yes, all marketing activities are designed to comply with Australian advertising standards and relevant regulations.